Activation campaigns: Market challenges
Do you want to increase sales with creative and innovative promotions and, create a perfect customer experience and real ROI, online and in-store? Tessi offers a 100% integrated offering for creating, distributing and managing your activation campaigns. Discover DIGIFID®, the best-performing promotional offer management platform on the market.
Our solution: Digitising promotions
Your offers are distributed online and at points of sale.
DIGIFID® is a promotion management platform that distributes and manages all types of promotions: games, contests, rebates, experiential rewards, personalised bonuses, loyalty offers, etc.
Your offers are distributed online and at points of sale. With our behavioural targeting module, we can target your online customers based on their consumer buying behaviour toward major brands, send them personalised offers and accurately measure your campaigns’ return on investment.
Your customers buy your products and participate online on their mobile, social networks or instant messengers. We verify requests’ eligibility by checking the purchases made: a photo of the receipt (automatic recognition), a unique code or by connecting to store tills.
Once the checks are done, we send consumers their reward (bonuses, games, activities, rebates), etc.
The solution's strengths and benefits
Strengths
- A complete digitisation solution for promotions: creation, design, development of the front office (site, app, web app, social networks), management and moderation of participation, customer rewards, sending bonuses, a partner network for experiential rewards, personalisation and shipping of objects, customer service and reporting
- A proven solution: 222 customers in 2018, the trust of the biggest brands
- Simple, modular customer journeys
- Processing that uses artificial intelligence to verify proofs of purchases’ eligibility.
- A big data architecture that handles heavy volumes of data and connection peaks with optimal performance
- An omnichannel solution: store, online, social networks
- A secure, GDPR-compliant solution: see our personal data protection policy
- An open service-oriented architecture solution (SOA, see Service Oriented Architecture) and comes with a complete and customisable API.
- An interoperable solution: an integrated SSO (single sign-on) module to connect smoothly to our clients’ information systems.
Benefits
- Increase your sales
- Stand out better online and in-store
- Understand the consumer decision making process by collecting customer data and store it in compliance with GDPR
- With our Virtualive® technology, see how your activations will look in virtual & augmented reality, just as if you were really there!