Put the customer at the heart of your marketing strategies
The digital revolution is changing customers’ behaviour and the relationship they want to have with you. They are always connected and know that competitors are just a click away. Their reviews are read, listened to and shared, and impact your sales and brand image. The challenge is in how to put the customer at the heart of your marketing strategies and to personalise this ever-closer relationship.
Often, the first challenge is to know your customer: controlling and organising customer data in the company is often hindered by the typical company silos.
You need advice, support, and technology to organise your customer data and obtain a single customer vision.
The second challenge is to manage the customer experience and relationship comprehensively. You must offer your customers a seamless on- and offline experience with a perfect experience at each point of contact to satisfy your customers and make them ambassadors.
You also need to develop and activate customer-centric marketing strategies and campaigns. Of course, these campaigns must be innovative, data-driven, and profitable!
To help you take on all these challenges and really put the customer at the heart of your business, Tessi offers you a 100%-integrated marketing and customer relationship approach: from strategic consulting to technologies and operational rollout.
Our consulting and design teams will help you build a customer-centric, data-driven, creative marketing strategy for all your points of contact. Our technologies, infrastructure and delivery teams enable you to manage all your customer campaigns and interactions, whatever the channel. Shopper activation, CRM programmes, lead management: discover our innovative, effective, and truly customer-centric marketing solutions.
- A customer marketing strategy, with a direct influence on the purchase behaviour of your customers and leads.
- A data-driven, customer-centric vision
- A 100% integrated offering: consulting, design, solutions and technologies, campaign management
- The best-performing promotion management platform on the market
Desktop publishing, outbound and direct marketingGlobal publishing know-how to meet all your needsLearn more about
Digitising promotionsIncrease your sales with the best-performing promotion management platform on the marketLearn more about
Experience marketing and partnershipsOffer your customers true experiencesLearn more about
Customised objects and samplingDevelop a unique relationship with your customers through customised objects and samplingLearn more about
Designing and managing CRM and loyalty programmesTruly personalised relationship programmes change everything!Learn more about
Lead managementAttract new clients more effectivelyLearn more about
Managing campaignsIncrease automation in your marketing campaigns and boost ROILearn more about
Social networksTurn your customers into social media brand ambassadorsLearn more about
Customer careBuild customer loyalty and improve your company's performanceLearn more about