Your message has been sent Your registration has been taken into account

PSA Retail

Celebrate the opening of the new PSA Retail

The client

In France, the PSA RETAIL network has established itself as a referent network for the brands it represents. The network now has new ambitions: to become a multi-brand automobile distribution network, entrepreneur and autonomous, profitable, having redeployed its core business as well as achieved its digital transformation.

The client’s challenge

  • Celebrate the opening of the new PSA Retail Bordeaux Le Bouscat
  • Make the new site known to customers

Tessi’s solution

  • Recommendations
  • Event Design
  • Recruitment and training of all staff
  • Design & implementation of live games and experiences : DigiTennis, molecular cuisine animation, rally simulator, DJ live mix (2 DJs)
  • Event production & management
  • Video capture (brief + debrief)


  • A tailored launch event that celebrated the opening of the dealership
  • Many enthusiastic visitors

Stay in touch

The best of Tessi in your inbox!